So we're in a recession with sky-high unemployment, especially here in the City of Los Angeles, and what do the business geniuses at the Los Angeles Times -- the ones who had to file for bankruptcy, mind you -- come up with as a marketing plan?
They want you to start paying for online content so that you can read what someone has to say about shrimp pumpkin dumplings he ate at some fussy restaurant. Seriously. Here's the mass email:
Oh yes, pretty please, take my money so I can spend my time savoring every word about some frikkin' restaurant at which none of us in L.A.'s dwindling middle class can even think about dining.
Hey, L.A. Times, you ever heard the one about eating cake because you're out of bread? No? How about the guy who doesn't actually watch NASCAR, but has friends who own NASCAR teams? Well, you just put yourself in the same league.
Someone needs some recession sensitivity training. These days, living large means springing for a super-sized meal that someone hands you through a window while you're in your car, burning up that five-dollar-a-gallon gas.
Shrimp pumpkin dumplings! You know what you can do with those, right?
You can get them "to go" of course. You didn't think I would imply something crude, did you?
They want you to start paying for online content so that you can read what someone has to say about shrimp pumpkin dumplings he ate at some fussy restaurant. Seriously. Here's the mass email:
Hey, L.A. Times, you ever heard the one about eating cake because you're out of bread? No? How about the guy who doesn't actually watch NASCAR, but has friends who own NASCAR teams? Well, you just put yourself in the same league.
Someone needs some recession sensitivity training. These days, living large means springing for a super-sized meal that someone hands you through a window while you're in your car, burning up that five-dollar-a-gallon gas.
Shrimp pumpkin dumplings! You know what you can do with those, right?
You can get them "to go" of course. You didn't think I would imply something crude, did you?
Less people will now read the LA Times spin on our city's politicians.
ReplyDeleteSome of us old farts actually read a printed newspaper, so this fee for instant access doesn't affect us.
ReplyDeleteBut for those that are affected, be sure to read the fine print - the 99 cents fee is only good for the the first four weeks. Then what will it be?
You touch actual paper???? Eeeew!!! Do you have indoor plumbing yet? Just kidding.
ReplyDelete